Knockoffs are to one that difficult to eradicate, and furniture makers what lice are on elementary schoolchildren's parents: a problem. Legal protections exist the design equivalent of copyright protection, in the form of branded clothing and trademark rights. Furniture manufacturers exercise these rights routinely. Many producers seek to educate their customers on the value of owning the version of a design that is specific and tolerate the competition from lower. Obviously designs produced by manufacturers take the stamp of credibility. Tell this to the shopper with sophisticated taste, who's on a recessionary spending budget - the person who is not so worried that the Restoration Hardware Magnus seat's wood might be somewhat rough, and that is not likely to duck below the seat anytime soon to inspect these attachments.
The customer who has helped transform the Navy chair of Emeco to style paragon from surplus has developed Jacobsen or an insatiable taste for Mies or even Jacobsen, even when it's low rent Mies. Restoration Hardware and Emeco are vying for the buyer's soul. Restoration Hardware is preparing to take that the business public in the aftermath of convulsions Mr.'s removal Friedman from his executive position in August was alleged to be having a worker that was with. For Emeco, the threat of inexpensive look alike products isn't just pestilent, but potentially lethal. Speaking that the day after that the lawsuit was filed, Gregg Buchbinder, that the chairman of Emeco, anticipated that the possibility of spending millions of dollars to defend his IP, but saw no alternative.
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